Turn followers into customers
Give visitors a clear path from your posts to your products and important pages.
An independent guide to bio links
Linkinbio ideas for a clearer social profile.
Learn how a bio-link page can organize your destinations. This site is an editorial guide, not a bio-page builder; the linked partner social scheduling tool helps schedule social posts and review post analytics.
Already have a page or website to link from your bio? Plan the posts that point people there. The social scheduling tool does not create or host link-in-bio pages or newsletters.
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EDITORIAL BIO-LINK IDEAS — NOT TEMPLATES IN SOCIAL SCHEDULING
Small shop
Creator
Portfolio
Local business
What’s a link in bio?
It’s a small, shareable page that makes the content behind your social profiles easier to find and explore.
Grow your following on every platform
Help people discover your website, social profiles, and mailing list.
Manage all your links in one place
Put the destinations your audience is looking for behind one memorable link.
Customize for SEO & appearance
Make your page feel like your brand and help people understand what they’ll find.
How to customize link in bio
Make your page as unique as you.
Think beyond a list of links: bring together featured content, helpful buttons, and a look that fits your brand.
Custom design
Give your page a recognizable look with thoughtful colors, text, buttons, and backgrounds.
Featured banner
Make your latest project, offer, or most useful destination easy to spot.
Mailing list connection
Make it simple for interested visitors to find your newsletter and stay in touch.
Clear page details
Choose a title and description that tell visitors what your page is about.
Link in bio features
Here’s what you can do with link in bio.
Gather your links in one easy-to-browse place. Share your work, direct people to what matters, and keep your audience connected.
Set up link in bio
Drive traffic and clicks
Your page can take visitors beyond a social profile to the rest of your work. Whether it’s a new article or a product page, show people where to go next.
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Measure what matters
Make every destination count
Give each post a useful next step, from a story on your site to a product in your shop. A well-organized page helps visitors find the right link.
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Choosing a URL
One clear destination.
Keep your social bios tidy with a single destination for the links you want to share. That destination must be hosted separately; The social scheduling tool will not create or personalize it.
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Editorial example — not a customer review
An organized set of links can help visitors find a next step. The pictured page is an illustration, not a social scheduling template or published result.
Ideas for creators and publishers
Explore more ideasFAQ
How do I add a link to my TikTok bio?
Open your TikTok profile, choose Edit profile, and look for the website field. Availability can depend on your account and region. Add the URL of the page you want visitors to open.
Can I use one link in bio for both Instagram and TikTok?
Yes. You can put the same destination in both bios so visitors from either platform can find your most important links.
What’s the difference between a link page and Instagram shop tags?
Shop tags point to products within supported shopping experiences. A link page can organize a broader range of destinations, such as articles, contact information, and other profiles.
Can I share multiple links for one post?
A page can give visitors several related destinations, such as a product, a longer story, and a contact link. Keep the choices clearly labeled.
Do links need to be attached to a post?
No. Your bio page can also contain evergreen destinations that are useful whether or not someone arrived from a particular post.
Will my link page look exactly like my social feed?
That depends on the tool and design you choose. A page can echo your visual style without duplicating your feed.
What kind of profile do I need?
Creators, businesses, and personal profiles can all benefit from a clear place to collect the links they share.
What should I put first on my page?
Lead with the destination your visitors are most likely looking for, then group supporting links beneath it.
Should I review where my links lead?
Yes. Check that destinations are current, clearly named, and appropriate for the people visiting your page.
Resources and expertise to keep you ahead.
Ideas & inspiration
Find fresh ways to organize and share your work online.
Helpful resources
Explore practical ideas for making your social profiles more useful.
Common questions
Get a clearer picture of how a link in bio page works.
Ready to plan posts around your bio link?
Create or maintain the link page with a separate provider. The social scheduling tool can help schedule connected-account posts and review their performance.